--- title: seo/json-ld-placeholder ยท JSON-LD placeholder text description: JSON-LD should not contain unreplaced placeholder text. --- **Severity:** info ## What it checks Flags obvious placeholder/boilerplate text (e.g. `lorem ipsum`, `Your Company Name`) left in a JSON-LD value. ## Why it matters Leftover placeholder text ships misleading structured data to search engines. ## How to fix Replace the placeholder with the real value for the page. ## Mode differences **Source analysis** (the CLI, the dashboard's static baseline) composes each route's `` from `` in the page and its layout chain, followed into repo-local components, plus the known meta components (`svelte-meta-tags`, `svelte-seo`) and any you declare in `metaComponents`. It judges only a **literal** value; it never examines a dynamic one. **Rendered analysis** (the Vite plugin's build pass, a route you visit in the dashboard) reads the shipped ``, where every value is literal; the build pass covers prerendered routes only. When the two disagree, trust the rendered result. ## Disabling Record existing findings in the suppressions file (`npx svelte-vitals --update-suppressions`), scope the rule per route or path with `overrides`, or turn it off: ```js svelte-vitals.config.js export default { rules: { 'seo/json-ld-placeholder': 'off' } }; ```